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Books

Šola, H.M. (2018). Neuromarketing Armoury. Part of the Neuromarketing Science and Business Association Publication Series, Vol.4. Amazon Kindle Direct Publishing. ASIN: B07B6T67WH https://amzn.to/2ERbWj2

Šola, H.M. (2017). Neuromarketing Armoury. Part of the Neuromarketing Science and Business Association Publication Series, Vol.4. CreateSpace Independent Publishing Platform; 1 edition. USA. ISBN-10: 1543261892. ISBN-13: 978 1543261899. https://www.amazon.com/dp/1543261892

Šola, H.M. (2016). Marketinška Oružarnica. Izdavačka kuća Redak. Split. ISBN:978-953-336-312-7. CIP- Sveučilišna knjižnica u Splitu. https://goo.gl/UKEtyS

Scientific papers/Peers

Šola, H.M. (2015).Management changes in economic recession. Znanstveno-stručni časopis Sveučilišta Hercegovina, Putokazi.E-IISN:2303-470X,Vol.3., No.2., pp.1-16.

Šola, H.M. (2015).SWOT analysis of the Republic of Croatia as an investment destination. FIP Scientific journal of Effectus College for Law and Finance with international peer-review.ISSN: 1849-241X. Volume 2. Issue 1., pp.79-90.

Šola, H.M. (2014).Neuromarketing-science and practice. FIP Scientific journal of Effectus College for Law and Finance with international peer-review.ISSN: 1849-241X. Volume 1. Issue 1., pp.25-35.

Šola, H.M. (2014).Neuromarketing-science and practice. HRČAK. Portal znanstvenih časopisa Republike Hrvatske.

Published professional papers

Šola, H.M. (2019). Neuromarketing u promociji predškolskog obrazovanja. U: Sanković, M.,ur. 23. Sajam zdravlja- sajamski vodič, zbornik i izvješća, Vikovci, Hrvatska. Vinkovci: Projekt Zdravi Grad, str.145 – 147.

Šola, H.M. (2018). The Influence of Neuromarketing on Product Development Using The Example of Packaging Design. Insights, Issue No.24. Neuromarketing Science & Business Association (NMSBA).

Šola, H.M. (2016). Neuromarketing i politika. Poslovni Savjetnik, internet izdanje.

Šola, H.M., Kesar, O., Pirjevec, B., Salamon, D., Tkalec, Z. (2016). Strateški marketinški plan turizma Grada Novalje 2016-2020. Institut za obrazovanje za poduzetništvo.

Šola, H.M. (2013). Medijsko upravljanje kriznim situacijama. Poslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 99, pp.34-35.

Šola, H.M. (2013). Neuro Pr- Što mogu Odnosi s javnošću naučiti iz NeuromarketingaPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 98, pp.12-13.

Šola, H.M. (2013). Primjena marketinga uz dozvoluPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 97, pp.23-24.

Šola, H.M. (2013). Teorija IgaraPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 96, pp.51-52.

Šola, H.M. (2013). Pozicioniranje tvrtke u recesijskim uvjetimaPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 93, pp.12-13.

Šola, H.M. (2013). Greenwashing ili zeleno pranjePoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 92, pp.51-52.

Šola, H.M. (2012). Uspostavljanje Business Intelligence sustava u poduzećuPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 91, pp.26.-27.

Šola, H.M. (2012). Kratki priručnik o obveznom označavanju znakova na proizvodima i ambalaži u RHPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 90, pp.60.-61.

Šola, H.M. (2012). Dječji marketing-IgroglasiPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 89, pp.60.-61.

Šola, H.M. (2012). Efekt leptira u menadžmentu tvrtkePoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 86, pp.22.-23.

Šola, H.M. (2012). Akvizicija poduzeća: A+B=A’ ili B’Poslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 85, pp.20.-21.

Šola, H.M. (2012). Prikriveni ekonomski pokazateljiPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 84, pp.66.-67.

Šola, H.M. (2012). Kompetitivna inteligencija u poslovanjuPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 83, pp.42.-43.

Šola, H.M. (2012). Neuromarketing-znanost u službi kupcaPoslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 82, pp.32.-33.

Šola, H.M. (2011). Rizik naplate. Poslovni Savjetnik, ISSN: 1845-092X, br. izdanja: 81, pp.58.-59.

International Reviewer and the Signatory of the Book Cover

Dovas, P., Forentino, L. & Grieve, C. (2017): The Market Research Revolution: A Marketer’s Guide for Emerging New Methods, (NMSBA), Vol. 5 .

Petar, S. i Petar, F. (2017). Moć uspješne prezentacije. RTL Hrvatska. ISBN: 978-9537769-21-5.

Projects of Major Importance (co-author)

Designing of the new live visual identity of the following towns and municipalities (2016): Town of Novalja, Town of Pag, Municipality of Povljana, Municipality of Kolan

‘Strategic Marketing Plan for Tourism of the Town of Novalja for the period 2016-2020’, (2016), Institute for Education in Entrepreneurship (cro. Institut za obrazovanje za poduzetništvo), Zagreb

‘The Strategy of attracting foreign direct investment to the Republic of Croatia’ (2011), Croatian Government

‘The Promotion of Croatian Export’ (2010), The Ministry of Economy and the Government of the Republic of Croatia

‘E- Investment Portal’ (2008), APIU Governmental Agency, Croatian Government

Professional Organization Membership

HDSVIP – Member of the Croatian Association of Expert Witnesses and Valuers

UNCTAD – Registered consultant

NMSBA – Member of the Neuromarketing Science & Business Association

KRUG – Member of the Croatian Association of Business Women

This is a section for all my dear students and colleagues who want to read my scientific and professional papers. If you are writing a thesis, scientific or professional paper, I am sure that you will find enough quality materials to use.